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Invest in your brew image!

Invest in your brew image!

Utilizing technology will be the best thing to help you sell more beer. 

While you're making your golden Ale or bottling your classic Stout, let the team at Outshinery help you spread the workload.

Quality professional bottle shots
simply help you sell more beer.
Way more.

Not only that, but digital photography could be saving you money and time each year.

Upfront costs can be surprising, but you know the value of a good investment. If you're busy planning the production side of your business, why not look at a smart financial decision in the marketing department too? The technology is here. Quality and professional images for the alcohol industry has never been so accessible.

Mikkeller's 2017 first weekly brew launch. Image by Outshinery

Mikkeller's 2017 first weekly brew launch. Image by Outshinery

Now answering your most common questions:

1. What will I use bottle shots for?

Your product images are there when you or your products can't be. This means they are integral for both your online, social media and marketing presence. If a picture is worth a thousand words, what's stopping you from making your bottle shine? Check out our previous post here.

While traditional photography often results in a lack of consistency amongst product lines, digital photography will produce the same quality shot time and time again. 

Round Barn Brewery. Image by Outshinery

Round Barn Brewery. Image by Outshinery

2. How long can I use bottle shots for?

Every brewery is different, but we've got a general formula to share you. Working in the Alcohol industry for 10 years helps us answer questions like these! For example...

... let's say that you currently have 12 beers, each with a unique packaging format (6-pack, 4-pack, etc.). In terms of investment you'd be looking at:

  • Traditional photography: $99+ per product (not counting the cost of shipping) and $99+ per packaging
  • Outshinery: $79/product (no need to ship physical samples) and only $49 per packaging.

*This is taking advantage of Outshinery's 3-tiered price plan: the more bottle shots you order the cheaper it gets! (1 to 5 beers: $99/product; 6 to 11: $89/product; 12 and more: $79/product)

In that situation, Outshinery would not only help you save at least $840, but also a lot hassle and back and forth!

Steamworks latest IPA. Image by Outshinery

Steamworks latest IPA. Image by Outshinery

3. What other benefits do I get using digital photography?

Hands down: consistency!
That's the beauty of 100% online photography. From the comfort of your computer you can organize bottle shots in a snap (or before your beer is even bottled!). Connect with our team over at Outshinery.com to find out more. 


Checkout what investment we are talking of for YOUR brand: use our handy online calculator to get a quick estimate of costs and savings.

Bonny Doon

Bonny Doon

Wine and the future

Wine and the future